SITUATION

A large, global pharmaceutical company is launching an oral product in a crowded specialty market.  They will be 6th to market in the therapeutic area.

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Manufacturer has specialty experience, but does not currently have products in this therapeutic area.

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The current landscape of patient services varies widely as both injectables and orals have been introduced to the marketplace.

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Archbow is engaged with the customer to orchestrate the launch for the their patient services team.

APPROACH

Archbow has been charged with oversight across 6 different work streams to ensure organizational alignment.

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​We are responsible for all aspects of project management for the brand and have built robust processes and materials for the patient services team, including designing and developing solutions for:

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• Reimbursement support

• Prior authorization support

• Copay program

• PAP and non-commercial dispensing pharmacy

• Data and reporting

RESULTS

Archbow has been engaged with the manufacturer for 12+ months working towards a launch readiness date in 2020.​

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Archbow has dedicated resources aligned to the project with bi-monthly onsite presence.​

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The workstreams are all currently on time and under budget. 

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As an indication of this customer’s satisfaction, Archbow has been referred to other brands across the organization.